Tremendous Entrepreneurial Success From Reading

 

Charlie “Tremendous” Jones, who is well-known in the insurance industry as a motivational speaker, believes in helping people improve themselves. His conviction for years has been that one must take responsibility for their own success. The quote below illustrates how he thinks one can best accomplish success in life:

You are the same today you’ll be in five years except for two things: the people you meet and the books you read. In every turning point and crisis of my life, there’s always been a book that helped me think and see more clearly and keep laughing and keep looking up and keep my mouth shut. I would never tell anybody I ever had a problem, so everybody always thought I was on top of the world, and yet I was just like everybody else with problems coming out of my ears. Now, when people come to my office, they come to talk to me. Instead of conversing with me like they think they are going to do, I get them reading. I pick out some great books and have each person read three or four sentences. I just received another email from a person recounting how his life was changed by learning the power of reading together–rather than talking.

As you may have read in a previous blog or Twitter post, I follow Under30CEO.com. Matt Wilson, one of the co-founders, posted on the Under 30 blog today some insights he gained from reading books this year. A few excerpts are provided below, with Wilson’s comments.

  1. Who’s Got Your Back by Keith Ferrazzi  – Relationships should be about quality over quantity.  The goal should not be to “know everyone”.  Build a small group of people that want to go out and conquer the world together.
  2. Boomerang by Michael Lewis – Base your economy, your company, and your income on creating real value for others.
  3. Small Loans Big Dreams by Alex Counts – Entrepreneurship knows no borders or social classes.  Coupled with education and accountability, access to capital can create sustainable micro-businesses.
  4. 48 Laws of Power by Robert Greene – “Disdain things you cannot have: Ignoring them is the best revenge.”
  5. Startup Nation by Dan Senor and Saul Singer –  “Immigrants are not averse to start from scratch. They are by definition risk-takers. A nation of immigrants is a nation of entrepreneurs.”
  6. The Education of Millionaires by Michael Ellsberg – “The biggest thing you won’t learn in college is how to succeed professionally.”
  7. Start Something That Matters by Blake Mycoskie –  It is truly possible to build a business both rich in profit and in social good.
  8. The Greatest Salesman In the World by Og Mandino –  “You were not created for a life of idleness.”
  9. Iceland, India, Interstate by Colin Wright – Go out there and LIVE.  Life is short, take advantage of it, and when you get a crazy idea–go for it.
  10. The Art of Non-Conformity by Chris Guillebeau – “If something is worth doing, you might as well do it all the way–so I’ve added ‘radical goalsetting’ to my own unconventional life planning.”
  11. Delivering Happiness by Tony Hsieh – There will never be another 2013.  When Tony sold his first venture to Microsoft, he said there would never be another 1999, and went to work on his next act, passing up millions of guaranteed dollars if he had simply stayed with the company and let his shares vest… All to chase his passion.
  12. The 4 Hour Chef by Tim Ferriss – Whatever you want to do in life, think about how to hack the system, so you can compete with only the best.

Matt’s list was 17 items long. Since there are 12 months in the year, I condensed it to 12 books and corresponding lessons to be learned and applied. Hope you find a nugget to help now and a book to read later. May you be better in five years for having applied yourself to reading!

 

Do You Have an Innovative Strategy?

 

After a very long (10 days+) break from blogging, we are back on the job for the New Year today. The time away was refreshing and helped to restore focus. One of the reasons I began writing this blog last year was to develop a discipline for getting observations about small business management and strategy out of my head and into a “written” format. At some point in 2013, we will attempt to cull through last year’s blog posts, sort and organize them, and format all of the content into a cohesive story that should make a good book. It has been over 20 years since I published my last book and it will be fun to be in print again.

Back to the matters of management and strategy…I’d like to run through a few scenarios I’ve encountered with clients recently in an effort to highlight some of the ways business owners get “stuck” in their approach. One client is in the midst of a family business transition–none of which are what one would call a “piece of cake.” As with any business worth laboring over, this one has experienced enough success in its history that all parties think it has enduring value. All parties would be right–and wrong! 

Business valuations derive enhanced magnitude from observed plans for managing risk. The risk of the owner getting hit by a bus is, for instance, substantial. With no business continuity plan for such a horrible occurrence, the company that has taken years to build can be undone in a very short amount of time. Insurance is seen as a way to mitigate the impact of such an event on the financial performance of a business and its stakeholders. However, no amount of insurance can replace institutional knowledge. Most companies are operated based on lessons learned the hard way. When the person who remembers all the lessons is no longer around, others must climb the same painful learning curve and waste precious resources in the process. Taking the time to document what you have learned and how you apply that knowledge in daily management makes your company worth way more money–even if you never plan to sell it!

hourly billing agreementAnother client is a professional services firm that is struggling with the industry standard of billing fees on an hourly basis and all the timekeeping and dysfunction associated with this antiquated practice. In addition to the record keeping requirements, there are collection processes that are time consuming, result in write-downs, and become demoralizing. What we are implementing, then, is a change in the way business is done. We will begin to charge clients a retainer and a success fee. The retainer is some minor amount that basically allows this specialized practice to recoup some monies for overhead obligations while the team works on client issues. It is meant to encourage more calls from clients to discuss everyday items so that we become an extension of their management and leadership teams. The success fee is structured up front to be awarded to us for doing a better than average job. We work with clients when they are prospects to identify    how success will be measured before an engagement begins. we put the feedback responsibility in the hands of the client, and adjust our final payouts based on results.

These two examples illustrate how matters of strategy can be brought into the regular operations of any business. In every business we’ve encountered, there are things that are overlooked or left un-addressed because they are accepted rather than challenged. What are those things in your business that need to be tackled in 2013? How will you tackle them?